You have an audience. You have advertisers. You just don't have your own market research platform to monetize the two. Now you do.
We focus on market intelligence… because market intelligence supports 10x and higher monetization rates as compared to other digital ad types.
Welcome to a new, awesome way to expand your revenues.
And, btw, there is no cost involved. (We make our money on the backend.)
The market research world is not short on technology providers.
Some let you survey your audience… but not monetize it. Some let you monetize your audience… but not survey it. And some don't really care about either, they just want to charge you for research services rendered.
See the big, gaping hole? No other technology provider lets you BOTH survey AND monetize YOUR audience with YOUR advertisers.
TinySurveys lets you connect the two. A self-service, automated, scalable way for advertisers to buy market research directly from you.
No work. No cost. Just a great way to expand your revenues.
Survey companies are stuck in a physical and desktop world.
Clipboards. Big monitors. Lots of questions. They don't think twice asking an online panelist to spend 20 minutes — or 120 minutes — completing a survey. That's just the way it's always been done.
Not in the mobile world.
Mobile surveys need to fit on a small screen.
They shouldn't be preceded by an endless loop of the exact same pre-qualification questions.
And maybe most important: A mobile user will give you EIGHT seconds — enough time for ONE question — then the mobile phone goes back in their pocket.
Today's mobile surveying experience is worse than awful... it's epically ineffective.
1. We respect your time. So a TinySurvey only has one question. 4-8 seconds tops. Traditional worries of "distraction, inattentiveness, and question fatigue" are non-factors.
2. We respect your choice. Don't like a question? Worried about privacy? Simply answer, "Prefer not to say." There is literally ZERO pressure to be dishonest with the brands you already trust.
3. We respect your interests. Questions are always relevant, because they're presented by you, the very company your reader chooses to read and trusts.
In one way or another, everyone lies about who they are on the Internet...
... which turns out to be a huge problem for companies paying a premium to get to a specific demographic.
TinySurveys changes all of that. We have traditional pre-qualification, but more importantly — by virtue of reading your specific content — your audience has already — automatically — self-selected… the ultimate in panelist validation.
For example, if you're reading Knitting World, you're automatically an authentic knitting audience. i.e., "Is anyone really interested in knitting?" ... "Yes! That's why I read Knitting World!"
This simple approach may be the most powerful concept in online market research.
We appreciate your interest. If you wish to participate in a pilot, please email TinySurveys@BigHeartTrivia.org